LA Venture: Operate's Carey Ransom, from Hardware Store to Venture Capital

Minnie Ingersoll
Minnie Ingersoll is a partner at TenOneTen and host of the LA Venture podcast. Prior to TenOneTen, Minnie was the COO and co-founder of $100M+ Shift.com, an online marketplace for used cars. Minnie started her career as an early product manager at Google. Minnie studied Computer Science at Stanford and has an MBA from HBS. She recently moved back to L.A. after 20+ years in the Bay Area and is excited to be a part of the growing tech ecosystem of Southern California. In her space time, Minnie surfs baby waves and raises baby people.

On this week's episode of the L.A. Venture Podcast, hear from Carey Ransom, the founder and president of Operate, an Orange Country-based venture studio.


Ransom is well known for his commitment to Orange County businesses and community — "a vibrant community," he says, where he works with startups in pre-seed and seed-stage startups.

Ransom began his career working for his family business, a hardware store in small town Indiana. He credits working with his father and grandfather for sparking his successes and business acumen.

Community was a huge focus of his family's business.

"What I have needed to learn about business, about people — whether that's employees or customers, partners, and even community, I feel like I learned growing up in that business," he said.

After attending business school, Ransom led a startup from inception to exit. This launched his career as an advisor and investor, where he is able to "collaborate on the company-building process."

His latest venture — Operate — is centered around innovation.

"We know they [founders] need a lot more than capital," he said. "And if we can find ones that we can love and we can support in a multifaceted way— that's really what Operate is all about."

Carey Ransom is the founder and president of Operate.

"Where we as a society in many respects have lost our way is by trying to boil things down to a single number, as opposed to accepting that the world is way more complex and complicated than that." — Carey Ransom

dot.LA Engagement Intern Colleen Tufts contributed to this post.

Want to hear more of L.A. Venture? Listen on Apple Podcasts, Stitcher, Spotify or wherever you get your podcasts.

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A New Invite-Only NFT Marketplace Is Coming out of Beta

Decerry Donato

Decerry Donato is dot.LA's Editorial Fellow. Prior to that, she was an editorial intern at the company. Decerry received her bachelor's degree in literary journalism from the University of California, Irvine. She continues to write stories to inform the community about issues or events that take place in the L.A. area. On the weekends, she can be found hiking in the Angeles National forest or sifting through racks at your local thrift store.

Image courtesy of Folio

For Joey Primiani, designing a new NFT marketplace is just the latest stop in what’s been a long and fascinating trip through the world of tech.

After stints at Google and Cortex and a gig developing Lady Gaga’s online fan community, Primiani, together with business partner Mirko Kiefer, unveiled his latest venture this week: Folio, a social network that offers artists a platform and tools to showcase their NFT creations.

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Molly Wright is an intern for dot.LA. She previously edited the London School of Economics’ student newspaper in the United Kingdom, interned for The Hollywood Reporter and was the blogging editor for UCLA’s Daily Bruin.
Photo by Clem Onojeghuo on Unsplash

This is the first installment of Moves—a weekly feature highlighting job and career changes around the Los Angeles and Southern California tech ecosystem.

Moves is presented by Interchange.LA, dot.LA's recruiting and career platform connecting Southern California's most exciting companies with top tech talent. Create a free Interchange.LA profile here. And if you're looking for ways to supercharge your recruiting efforts, find out more about Interchange.LA's white-glove recruiting service by emailing sharmineh@dot.LA.

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Harri Weber

Do you know something we should know about L.A. tech or venture capital? Reach out securely via Signal: +1 917 434 4978.

Harri is dot.LA's senior finance reporter. She previously worked for Gizmodo, Fast Company, VentureBeat and Flipboard. Find her on Twitter and send tips on L.A. startups and venture capital to harrison@dot.la.

Ecommerce shipment tracking startup Route—which is based in the “Silicon Slopes” hotbed surrounding Salt Lake City but has a growing presence in Los Angeles—is now claiming unicorn status after raising $200 million in new funding at a $1.25 billion valuation.

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