Meet the California Legislator Upending Big Tech

Leigh Giangreco
Leigh Giangreco is a reporter covering culture, politics and news. Her work has appeared in outlets including The Washington Post, Politico and Washington City Paper.
California Assemblywoman Lorena Gonzalez

On Wednesday, California Gov. Gavin Newsom signed into law a bill that targets Amazon's surveillance of warehouse employees. Earlier this month, another bill appeared on his desk, this one allowing restaurants to provide customers an itemized breakdown of the fees charged by delivery apps.

Both bills aim to take on Big Tech. And both were authored by Lorena Gonzalez.

The Democrat and assemblywoman from San Diego has emerged as one of the California legislature's fiercest critics of Silicon Valley's giants.


In 2019 she drafted Assembly Bill 5, which codified a state Supreme Court ruling reclassifying gig workers as employees. It also raised her profile. While Prop 22 overturned Assembly Bill 5, labor chalked up a victory last month after a California Superior Court judge ruled the ballot initiative unconstitutional.

All three bills threaten not only to change how these tech giants do business, but cut into their bottom line.

Gonzalez knows that tech companies feel victimized by her office. AB 286, her bill providing the itemized fee breakdown, is her latest salvo against them. The legislation would ensure delivery services pay the entire gratuity to their drivers, following a lawsuit alleging that DoorDash had stolen drivers' tips.

"We've been asked a lot, 'Why are you picking on us?'" she said. "But I just want people to remember that transparency in transactions is always good. We don't allow people to sell you something and not point out the taxes on it. We don't allow you to buy a car without knowing the add-in. So it's normal for us to look at transactions that have been kept secret, that keep the consumer from making educated decisions, we tackled that and that's what we're trying to do here."

Although a permanent cap on delivery fees failed to make it into the final version of AB 286, the bill still provides enforcement mechanisms to ensure workers receive their tips. It also allows the attorney general, city attorneys or district attorneys to pursue a civil court case, while another complementary bill says an employer can go to jail for stealing tips, Gonzalez told dot.LA.

"It's putting it in the penal code but it's also ensuring that adding into the discussion of what is a wage, it includes tips for independent contractors," she said. "So I think those bills together will make people think twice."

The bill Newsom just signed would require Amazon and other companies to reveal details of the quota systems they use to ramp up productivity in their warehouses.

At Amazon warehouses, workers have blamed the pressure to meet demands on unsafe working conditions and high injury rates. And a 2019 investigation by The Verge showed that Amazon had fired hundreds of workers at a single fulfillment center in one year for failing to meet productivity quotas.

For Gonzalez, a former labor leader who has turned her enemies' anti-union smears into badges of honor, her battle for gig workers' benefits follows over two decades of organizing. She unionized workers at Tri-City Medical Center in Oceanside, where her mother once worked long hours, and was banned from all Wal-Mart stores following a demonstration demanding higher pay.

Her latest fight temporarily sidelined her from the Capitol: she was diagnosed with breast cancer in early August and underwent a bilateral mastectomy weeks later, announcing on September 13 that she was cancer-free.

Her work as an assemblywoman has earned her both a national reputation as a progressive darling—and detractors within her state's business community, including Rachel Michelin, head of the California Retailers Association.

"She's been very vocal about who she's targeting, similar to what she did with AB 5," Michelin said. "She goes after a few companies but sets out this large net and it has unintended consequences."

Michelin who called the bill "overly broad": also took umbrage at Gonzalez's political style, noting that the assemblywoman prefers to take to social media—where she once tweeted "F*ck Elon Musk"—rather than come to the table with the state's business interests groups.

"She responded to some of our comments online through our digital campaign, but not directly to me or any of our coalition partners," Michelin said.

California Assemblyman Alex Lee, who represents the Silicon Valley area, co-authored the bill aimed at delivery fees with Gonzalez. The young politician has known her since his time as a legislative staffer in Sacramento and decided to team up with Gonzalez after he heard similar complaints from his restaurateur constituents about delivery apps.

A self-described "Gen Z-er," Lee not only takes little offense when Gonzalez pops off on Twitter, he applauds it.

"She's an absolute fierce champion for the working class," he said. "There are other politicians who see themselves as great dealmakers, Lorena's more like, 'How do I get the most for working people?'"

As a former gig worker himself, Lee said he knows how AB 5 revolutionized the tech industry for those who labor in what he describes as "new serfdom."

At the same time, he points to the impact the legislation made on his peers from college, many of whom worked in contracted positions at Google, Facebook and Apple. While their white-collar jobs offered a lucrative salary, the companies didn't offer full-time benefits.

"For our generation, organized labor is like a foreign concept now. Just getting money in the bank is so important that you'll forgo dental and health insurance," Lee said.

"That's why big things like AB 5 and what Lorena does are so important. We are in this race to the bottom and it's not just the stereotypical person who works in the factory, it's people who have white collar jobs in offices, they're all in the same boat and that's why her work is so profound."

LA’s Upgrade in Travel and NBA Viewing
Image Source: Los Angeles World Airports

🔦 Spotlight

Exciting developments are underway for Los Angeles as the city prepares for major upgrades in both travel and entertainment. The Los Angeles Board of Airport Commissioners has approved an additional $400 million for the Automated People Mover (APM) at LAX, increasing its total budget to $3.34 billion. This boost ensures the elevated train’s completion by December 8, 2025, with service starting in January 2026. For Angelenos, this means a significant improvement in travel convenience. The APM will streamline connections between parking, rental car facilities, and the new Metro transit station, drastically cutting traffic congestion around the airport. Imagine a future without the dreaded 30-minute traffic delays at LAX! The APM will operate 24/7, reducing airport traffic by 42 million vehicle miles annually and carrying 30 million passengers each year, while also creating thousands of local jobs and supporting small businesses.

Meanwhile, the NBA is also making waves with its new broadcasting deals. The league has signed multi-year agreements with ESPN, NBC, and Amazon Prime Video, marking a notable shift in media partnerships. ESPN will maintain its long-standing role, NBC returns as a network broadcaster after years away, and Amazon Prime Video will provide NBA games through its streaming platform. Starting with the 2025-2026 season, these deals will enhance the league's reach and revenue, aligning with the NBA's goal to expand its audience and adapt to evolving viewing habits. Whether you're catching the action on TV or streaming online, these changes promise to elevate the fan experience and bring more basketball excitement to Los Angeles.


🤝 Venture Deals

LA Companies

  • Pearl, a startup that makes AI-powered software that assists dentists in identifying cavities, gum disease, and other dental conditions, raised a $58M Series B funding led by Left Lane Capital with Smash Capital, and others also participating. - learn more

LA Venture Funds

  • Fulcrum Venture Group participated in a prior $3.5M Pre-Seed Round for Code Metal, a developer tools startup. - learn more
  • B Capital co-led a $12.5M Seed Round for Star Catcher, a startup that aims to develop a space-based grid that captures solar energy in space and distributes it to satellites and other space assets. - learn more
  • Mantis VC and Amplify participated in a $140M Series C for Chainguard, an open source security startup. - learn more
  • Prominent LA venture capitalist, Carter Reum and wife, Paris Hilton, participated in a $14M Seed/Series A for W, the men’s personal care brand from Jake Paul. - learn more

LA Exits


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🤫 The Secret to Staying Fit at Your Desk: 6 Essential Under-Desk Exercise Machines

Health experts are sounding the alarm: our sedentary jobs are slowly killing us, yet we can't abandon our desks if we want to keep the lights on. It feels like we're caught between a rock and a hard place. Enter under-desk exercise machines – the overlooked heroes (albeit kind of goofy looking) of the modern workspace. These devices let tech professionals stay active, enhance their health, and increase their productivity, all without stepping away from their screens. Here are 6 fantastic options that will enhance the way you work and workout simultaneously.

DeskCycle Under Desk Bike Pedal Exerciser

This bike has nearly ten thousand five-star reviews on amazon. It works with nearly any desk/chair setup. It is quiet, sturdy and allows up to 40 pounds of resistance. If you are looking for an under-desk bike this is a fantastic option.

Type: Under-Desk Bike

Price: $180 - $200


Sunny Health & Fitness Dual Function Under Desk Pedal Exerciser

This under-desk bike is extremely quiet due to the magnetic resistance making it an ideal option if you work in a shared space. It doesn’t slip, has eight levels of resistance, and the option to work legs and arms. It’s about half the price of the DeskCycle bike making it a solid mid-range option for those looking to increase their daily activity.

Type: Under-Desk Bike

Price: $100 - $110


Sunny Health & Fitness Sitting Under Desk Elliptical

This under-desk elliptical comes in multiple colors if you really want to underscore that you are a quirky individual, in case an under-desk elliptical isn’t enough. This model is a bit heavy (very sturdy), has eight different resistance levels, and has more than nine thousand 5-star reviews.

Type: Under-Desk Elliptical

Price: $120 - $230


DeskCycle Ellipse Leg Exerciser

This under-desk elliptical is another great option. It is a bit pricey but it’s quiet, well-made and has eight resistance levels. It also syncs with your apple watch or fitbit which is a very large perk for those office-wide “step” challenges. Get ready to win.

Type: Under-Desk Elliptical

Price: $220 - $230


Daeyegim Quiet LED Remote Treadmill

If you have a standing desk and are looking to walk and work this is a fantastic option. This walking-only treadmill allows you to walk between 0.5 to 5 mph (or jog unless you have the stride length of an NBA forward). It is very quiet, which is perfect if you want to use it near others or during a meeting. You can’t change the incline or fold it in half but it is great for simply getting in some extra steps during the work day.

Type: Under-Desk Treadmill

Price: $220 - $230


Sunny Health & Fitness Foldable Manual Treadmill

This under-desk treadmill isn’t the most premium model but it is affordable and has an impressive array of features. It is a manual treadmill meaning it doesn’t need to be plugged in; it is foldable and offers an incline up to 13%. I personally can’t imagine working and walking up a 13% incline but if that sounds like your cup of tea, then I truly respect the hustle.

Type: Under-Desk Treadmill

Price: $150 - $200




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🤠Musk Picks Texas and 🔥Tinder AI Picks Your Profile Pictures

🔦 Spotlight

Tinder is altering dating profile creation with its new AI-powered Photo Selector feature, designed to help users choose their most appealing dating profile pictures. This innovative tool employs facial recognition technology to curate a set of up to 10 photos from the user's device, streamlining the often time-consuming process of profile setup. To use the feature, users simply take a selfie within the Tinder app and grant access to their camera roll. The AI then analyzes the photos based on factors like lighting and composition, drawing from Tinder's research on what makes an effective profile picture.

The selection process occurs entirely on the user's device, ensuring privacy and data security. Tinder doesn't collect or store any biometric data or photos beyond those chosen for the profile, and the facial recognition data is deleted once the user exits the feature. This new tool addresses a common pain point for users, as Tinder's research shows that young singles typically spend about 25 to 33 minutes selecting a profile picture. By automating this process, Tinder aims to reduce profile creation time and allow users to focus more on making meaningful connections.

In wholly unrelated news, Elon Musk has announced plans to relocate the headquarters of X (formerly Twitter) and SpaceX from California to Texas. SpaceX will move from Hawthorne to Starbase, while X will shift from San Francisco to Austin. Musk cited concerns about aggressive drug users near X's current headquarters and a new California law regarding gender identity notification in schools as reasons for the move. This decision follows Musk's previous relocation of Tesla's headquarters to Texas in 2021.

🤝 Venture Deals

LA Companies

LA Venture Funds

LA Exits

  • Penguin Random House agreed to acquire comic book publisher Boom! Studios from backers like Walt Disney Co. - learn more

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