The 'Whale Safe' Project Is Working To Eliminate Whale Deaths From Boating Accidents

David Shultz

David Shultz reports on clean technology and electric vehicles, among other industries, for dot.LA. His writing has appeared in The Atlantic, Outside, Nautilus and many other publications.

The 'Whale Safe' Project Is Working To Eliminate Whale Deaths From Boating Accidents
Padraig Duignan

It’s difficult to calculate exactly how many whales are killed by collisions with ships every year because many strikes go unnoticed and unreported. But some estimates put the number as high as 20,000 per year. This spring, the SF Chronicle reported that as many as 83 endangered whales are killed by ships off the coast of California each year, citing projections from Petaluma organization Point Blue Conservation Science. As the shipping industry continues to grow and climate change forces whales into closer proximity to humans, the problem is only set to get worse.


Fortunately, there’s a simple solution: Simply reducing the speed of the boat gives the whales enough time to respond and escape from threats. Which is why a new initiative, born out of the University of California Santa Barbara, is beginning to supply vessels with strategic information about when and where to brake for whales.

Known as Whale Safe, the project is an offshoot of Benioff Ocean Science Laboratory, which was created through a donation from SalesForce co-founder and co-CEO Marc Benioff and his wife Lynne. The concept behind the technology is relatively simple: An underwater microphone sits around 600 feet below the surface listening for whale vocalizations near the shipping lanes in the Santa Barbara Channel. That data is then combined with blue whale habitat maps and models as well as surface observations from whale watchers and scientists out on the water. All the inputs are then used to create a “whale presence rating” that’s sent out to ships indicating how likely a whale strike is in a given location.

“The best way I can describe the whale presence rating is it's almost like a Smokey the Bear fire warning, but for whales,” says Callie Steffen, the lead scientist at Whale Safe. “It's just a really easily digestible way to understand how much whale activity is happening in the Santa Barbara Channel on any given day.”

For now, the slowdowns are voluntary, but the second part of Whale Safe’s model is that it also collects data about which ships adhere to the warnings and issues public report cards for each company and the individual ships in their fleet.

The analytics are captured from each ship’s automatic identification system (AIS), which is essentially a GPS unit that large ships use to navigate and avoid collisions, says Steffen. The AIS data is obtained through Global Fishing Watch, but WhaleSafe processes the data to pull out the bits relevant to the whale zones they’re studying.

At first glance, it might seem like industry would hate this kind of oversight, but Steffen says there’s a lot of demand for these data from various stakeholders. Retailers and consumers now have a way to prove their goods are being moved in a whale-safe way, and shipping companies like it because it lets them check up on their colleagues and competition.

So far, the project appears to be working. When Whale Safe first began in 2019, only 47% of ships heeded the recommendation, but in 2020 that number jumped to 54%. Today, Steffen says 62% of ships follow the technologies recommendations.

Buoyed by the success, Whale Safe has recently set up a second operation off the coast of San Francisco. The team is also looking for a way to expand its vessel analytics software to the rest of North America. Which means report cards could soon be coming to the East Coast as well—a massive boon for the highly endangered North Atlantic right whale population. All of the data will remain open-source and free to the public.

🌐Decentralizing Data & Vacations: Sony's Web3 Leap and Sensible Weather's KOA Partnership

🔦 Spotlight

Happy Long Weekend Los Angeles!

Sony Group is making a significant push into the blockchain and Web3 space, leveraging its Sony Pictures and Sony Music divisions along with a new global incubator. The company has developed the Soneium blockchain through Sony Block Solutions Labs, a joint venture aimed at accelerating Web3 innovation. Sony is launching the "Soneium Minato" public testnet and a developer incubation program called "Soneium Spark" to foster ecosystem growth and adoption. The initiative includes strategic partnerships with Web3 companies such as Astar Network, Circle, and Optimism. Sony aims to create a fan community centered on creators and connect diverse values through Soneium, with the ultimate goal of integrating Web3 services into people's daily lives. While the company acknowledges the challenges faced by Web3, including limited user adoption and the need for mainstream use cases, it remains committed to decentralizing the concentrated power of the current internet landscape.

In completely unrelated and more digestible news Sensible Weather, a leading weather protection provider that we’ve featured many times, has partnered with Kampgrounds of America (KOA) to offer Weather Guarantees at over 450 KOA Campgrounds across the United States. This collaboration allows campers to purchase weather protection for their outdoor experiences, providing peace of mind and potential reimbursements of up to 100% of their nightly rate if weather conditions exceed predefined parameters. The partnership comes at an opportune time, as camping has seen a significant increase in popularity, with active campers growing by 68% over the past decade. If you are looking to do some camping this fall make sure you look into Sensible Weather protections to ensure that unpredictable weather won't dampen (nailed it) your camping experience.


🤝 Venture Deals

LA Companies

  • Space and Time, a blockchain data warehouse developer, raised a $20M Series A led by Framework Ventures. - learn more
  • Miris, a provider of spatial content streaming solutions, raised a $26M Seed Round led by IAG Capital Partners. - learn more

LA Venture Funds

  • Fika Ventures led a $4.55M Seed Round for Revenew, a San Francisco startup that aims to help digital platforms and marketplaces manage their payments and optimize financial operations. - learn more
  • Bonfire Ventures participated in a $25M Series A for Supio, an AI platform for personal injury law firms. - learn more
  • Amplify LA participated in a $2M Seed Round for Pryzm, a startup that provides tools and data to help businesses navigate government contracting more efficiently. - learn more

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    Personality Assessments Improving Workplace Dynamics

    Misunderstandings can have significant and sometimes severe impacts, far beyond the hilarious cake pictured above. Many organizations are increasingly using personality assessments to improve team dynamics and productivity. Tests like the Enneagram, Myers-Briggs Type Indicator (MBTI), and DISC assessment are valuable tools for developing existing teams in addition to hiring new employees. These assessments provide insights into team members' motivations, communication styles, and work preferences, helping colleagues understand each other better. By highlighting the different personalities within a team, these tests can enhance communication, resolve conflicts, and optimize task assignments based on individual strengths. As companies aim for greater efficiency and collaboration, the Enneagram, MBTI, and DISC assessments are becoming essential for transforming established teams into more effective and cohesive units.


    Image Source: iEQ9

    Enneagram

    The Enneagram test is a sophisticated personality assessment that categorizes individuals into nine distinct personality types, each defined by unique motivations, fears,and behavioral patterns. This holistic approach enhances team dynamics in a business setting by fostering self-awareness, improving communication, and facilitating conflict resolution among team members. By understanding different personality types, teams can optimize their composition, tailor professional development, and create a more empathetic and collaborative environment. This framework not only helps leaders adapt their styles to better support diverse team members but also promotes inclusivity and effective collaboration, ultimately leading to improved team performance, productivity, and retention.

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    Key Features: Focus on core motivations. Accounts for personality shifts under stress or growth. Offers practical, actionable guidance for personal growth. Uses a dynamic, adaptive questioning approach. Claims 95% accuracy rate through advanced techniques.


    Image Source: DiSC Profile

    DiSC (Dominance, Influence, Steadiness, and Conscientiousness)

    The DiSC assessment is a widely used behavioral analysis tool that categorizes individuals into four primary personality types: Dominance, Influence, Steadiness, and Conscientiousness. For businesses, DiSC provides valuable insights into employees' communication styles, work preferences, and motivations. By understanding these behavioral tendencies, teams can improve collaboration, reduce conflicts, and enhance overall productivity. Implementing DiSC in a business setting can lead to more effective leadership, tailored communication strategies, and optimized task allocation based on individual strengths.

    Resources:DiSC Profile.

    Key Features: Designed specifically for workplace applications. Focuses on observable behaviors rather than psychological traits. Widely researched and validated over 40+ years. Provides practical strategies for improving interactions.


    Image Source: The Myers-Briggs Company

    The Myers-Briggs Type Indicator (MBTI)

    The Myers-Briggs Type Indicator (MBTI) is a widely used personality assessment tool that categorizes individuals into 16 distinct personality types based on four dichotomies: Extraversion/Introversion, Sensing/Intuition, Thinking/Feeling, and Judging/Perceiving. For businesses, the MBTI provides valuable insights into employees' communication styles, decision-making processes, and work preferences.This helps promote a more productive workplace, and enables employees to become involved in more meaningful ways, all while leveraging everyone’s unique strengths.

    Resources:The Myers-Briggs Company.

    Key Features: Focuses on preferences rather than traits. Focuses on how people perceive and judge information. Widely used in business and career counseling


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    🥊📱Startups Battling Election Deepfakes and LA’s First Tech CEO Summit

    🔦 Spotlight

    Happy Friday Los Angeles!

    YouMail, based in Irvine, and Pindrop have partnered to create the Election Communication Defense Grid (ECDG), a platform designed to combat AI-generated and deepfake calls that could interfere with US elections. This collaboration leverages YouMail's extensive sensor network, which analyzes over 20 million phone numbers monthly, and Pindrop's Pulse™ Inspect technology to detect AI-generated speech. The system actively monitors and analyzes potentially problematic political robocalls, having already examined calls from numerous Congress members and political candidates in 2024. When AI-generated calls are identified, YouMail Protective Services swiftly notifies carriers and enforcement agencies to shut down these campaigns, minimizing potential harm. This partnership represents a significant step forward in protecting the public from malicious communication tactics during critical election periods.


    ✨ Featured Event ✨

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    🤝 Venture Deals

    LA Companies

    • Starpath, a developer of robotic propellant production factories raised a $12M Seed Round co-led by 8VC and Fusion Fund, and joined by Day One Ventures, Balerion Space, and Indicator Ventures. - learn more

    LA Venture Funds

    • Anthos Capital led a $4M Funding Round for Mudstack, a startup whose software helps game developers organize and share game assets like graphics and code. - learn more

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