The pandemic has forced many gyms to close and emptied others, catapulting the at-home fitness industry.
Zwift, a social fitness application that lets users virtually train together on their treadmills and bikes, is taking advantage of the shift.
The Long Beach-based company announced Wednesday it raised $450 million to build out Zwift-branded "hardware' for fitness buffs that uses the company's 3-D generated worlds to ride or run alongside others. It's also looking to expand into esports as it builds out the 10 virtual worlds it offers in the platform. In the summer, Zwift hosted a virtual Tour de France in July.
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