Russell Wilson: Mindset Matters

Spencer Rascoff

Spencer Rascoff serves as executive chairman of dot.LA. He is an entrepreneur and company leader who co-founded Zillow, Hotwire, dot.LA, Pacaso and Supernova, and who served as Zillow's CEO for a decade. During Spencer's time as CEO, Zillow won dozens of "best places to work" awards as it grew to over 4,500 employees, $3 billion in revenue, and $10 billion in market capitalization. Prior to Zillow, Spencer co-founded and was VP Corporate Development of Hotwire, which was sold to Expedia for $685 million in 2003. Through his startup studio and venture capital firm, 75 & Sunny, Spencer is an active angel investor in over 100 companies and is incubating several more.

Russell Wilson: Mindset Matters

In this episode, Russell Wilson joins Spencer at Zillow Group's Seattle headquarters for a live recording in front of employees. Russell is the starting quarterback for the Seahawks, leading the team to its first Super Bowl win in 2014. He's also one of the NFL's most charitable athletes. Russell founded the Why Not You Foundation, which has raised millions to support Strong Against Cancer and other children's charities. When he's not on the field or engaged in philanthropy, Russell is also an entrepreneur; he founded TraceMe, a social media platform, and Limitless Minds, a leadership development company. In this episode, Russell and Spencer discuss Russell's approach to leadership on and off the field, how to overcome adversity, his latest business ventures – and even his proposal to Ciara.

Press Play to hear the full conversation or check out the transcript below. You can also subscribe to Office Hours on Apple Podcasts.


Spencer Rascoff: Let's give a warm round of applause to Wilson. Thanks, Russell.

[Applause]

All right, so we're really honored to have you here. First, I understand that you use our products from time to time, so let's get that out of the way. Tell everyone what you told me when I first met you at a game.

Russell Wilson:So the funny thing is, I had Spencer in the box two years ago. Had him in the box at a game, and afterwards we were talking, and the craziest thing is that I don't think you guys understand I am constantly looking at houses. So a little background story about my life growing up. There's two things that I love outside of sports and God and family and all that, is I love clothes, OK, I love fashion, and I really, really love houses. And let me rewind a little bit, take you back into my history as a child. So growing up, I didn't grow up with anything. I didn't have much at all. Grew up in Richmond, Virginia, and I was fortunate to go to a private school. I was one of the only black kids there. I got a full scholarship to go there, and I was able to go fortunately.

And sure enough, but growing up, we didn't have much so I used to always go see houses, you know. On a Saturday or Sunday in Richmond, Virginia, at the time, they'd have the open house sign and you could just walk in and no big deal. Nowadays you gotta make an appointment, you gotta do all this extra stuff. But anyways, so growing up, I never forget every Saturday and Sunday, we'd drive around, my mom and I and my dad, we'd drive around in a little purple minivan. We'd drive around, I'd hop out of the car to an open house, and I'd run into the house, and I'd give a thumbs up or a thumbs down, like don't come in or come in. And I was the person giving the approval of that. I don't know how.

Anyways, so as a young kid, I always dreamed of being able to do something like that and be successful and everything else. So that was kind of like my young age, 6-, 7-, 8-, 9-, 10-year-old self. And still that's never left me today. I'm fascinated by interiors, I'm fascinated by the exterior of houses, fascinated by where houses are, when they appreciate, when they depreciate, all that stuff. So I am constantly looking all over the world for houses. But anyway, I told him after the game, I said you have no idea how much I'm on your app constantly, and so it's a big thing for me.

[Applause]

Rascoff:All right, so obviously you're an extraordinary quarterback. That goes without saying, but what I wanna talk about is leadership because you're an incredible leader. So talk to us about how you get the most out of your team, how do you get the team to work well together, and in what ways do you lead to motivate people?

Wilson:Well, I think the interesting thing about leadership, and it doesn't matter what type of leader you are. At the end of the day, leaders have what? They have followers. Doesn't matter what type of leader you are. At the end of the day, I think great leaders know how to, in a way, sell what you want, what you wanna do. And I think that for me, I try to be authentic. Every day, it's about a purpose for me. It's about authenticity, the things I love, the people that I care about, it's the things that I wanna do, not that I have to do necessarily, and I try to inspire people through that. And so for me, in terms of a team, like the Seattle Seahawks team, for example, it's important to – first of all, you have to be the demonstration. You know, what you wanna see is what you have to present, you know, and I think that's a daily thing. It can never be anything different. And that's the thing I love about Coach Carroll, for example. He's so consistent. No matter what's going on, no matter how many great games we won, no matter how many tough games, he's always consistent. And I believe that any great leader, whether it's Martin Luther King, whether it's President Obama, whether it's yourself or anybody else, I think the reality is that consistency is crucial, and I think that any great quarterback is obsessively consistent, and I think that's the thing you have to have.

Rascoff:So are you a kind of – sort of motivate by yelling and screaming in the locker room at your peers, or it's more of a sort of one-on-one motivation style? How do you – when you're trying to get the offense to do what you want, how do you get the best out of them?

Wilson: Well, I think there's – you know, the reality is there's different types of leaders, right? There's people – I'll use football as a great example. There's Bill Belichick, right, he has a certain type of way, and there's Coach Carroll. Coach Carroll's chewing gum on the sideline and Coach Belichick's barely moving and he's not saying much, but they're both great coaches and they both are respected, but because they're consistent.

So for me, when times are really, really good, I don't wanna be different. And when times are really, really tough, I don't wanna be different in that moment. And I think – so for me, my personality is I'm definitely very optimistic, but I'm also very neutral, and it's a belief that I have is neutral thinking. My mental coach and I, Trevor Moawad, we constantly talk about the idea of neutral thinking, not being too high, not being too low. You think about some of the greatest athletes, greatest shooters in basketball, baseball, some of the greatest football players, they're always clear-minded. They're very, very focused on what needs to be done, and people can follow that because they know what they're gonna get when they step on the field or in the classroom or in the work field or whatever it may be. So I have – I've been blessed to be able to lead a group of men, a group of people, my family as well, a group of young kids, two kids that I get to lead every day, and that discipline and that consistency through that discipline is everything, and that's what I rely on, that's what I trust most.

Rascoff:So you actually started a consultancy, Limitless Minds, to help translate some of these learnings that you've found on the field into business. Tell us about it.

Wilson:Yeah, it's actually super exciting. We actually just started it, and it's growing pretty fast here. It's pretty exciting. My – Trevor Moawad, my mental coach, little background about Trevor Moawad, he was the director of sports and performance at IMG, which is where all the top athletes from Serena Williams to top NFL combine guys to the best soccer players in the world, they go there, they train and get ready. And then that's where I went to go train. I met Trevor when I was 21 years old and we've been best friends ever since and, you know, he's helped Drew Brees, Eli Manning to huge corporations. He's Nick Saban's right-hand guy at Alabama, Florida State, you know, he's worked with NBA teams for a long time. So he's pretty special.

So anyways, Trevor is a business partner of mine for Limitless Minds and then also my brother, Harry, who was actually – he was in pharmaceutical sales and one of the top managers in the country and doing really well there and, you know, as a salesperson, you have to deal with people all the time – doctors, people – just you have to know how to sell something, and the reality is he was an athlete too as well, played football and baseball. He could have made it in the NFL, got hurt his senior year in football, but he's super bright. He actually gave me a lot of advice growing up in my lifetime. And then also we have another business partner named DJ. And so us four created this company called Limitless Minds, and the thought process is this:

One, we wanna enhance the culture, and at the end of the day, we also wanna optimize human performance. And I think that when you do that, when you can do that and go into a location like this and, at the end of the day, it's not just about you; it's about every single person in this room, it's how they can believe, how can they make Zillow better, how can they go home and make their lives better, how can they lead their children better. 'Cause if you guys do that on a daily basis, then you're gonna make Zillow better. And so the same thing with the Seattle Seahawks. If I can do that same thing in my personal life too, the way that I treat people off the field and on the field and I bring my best self every day, I have that much better of a chance to be successful and that obsession with that.

And one of the things that I'm super, super passionate about – and we just started this three months ago. We're working with a few companies already and some people already and some teams and stuff. It's pretty exciting, but one of the things that I'm really obsessed with, I'm really excited about and what I wanna do with Limitless Minds is that – have you guys ever thought about growing up in school, for example, right?And I remember growing up in middle school and high school and everything else, and if somebody went to the guidance counselor, that person was considered weird, right? I mean, really, that's the truth, right? The kid goes to the guidance counselor, the kid's considered weird. Something's wrong with that one, right? And you know, you think about math, you think about science, you think about all the different things that we get to do in school, but the one thing we don't train is the mind. The one thing we don't train is the mind, how people think through adversity, how people get prepared for the next opportunity, how they overcome a loss, a family loss like me losing my dad or even getting a new job opportunity. How do you prepare for that? From the middle school to high school to collegiate level, how do you dive into that academically and do something different like never before? How do you do that for a great company like Zillow? How do you enhance the culture and optimize human performance?

And I think that in the day, our culture is so competitive. But the reason why, in my opinion, why I think some of the most talented people in the world that I've ever been around, why sometimes they fail,is one simple thing – is their mind. It's their mind. The discipline of their mind, the discipline of being able to do things right and knowing the difference of how to overcome, how to overcome obstacles, how to overcome an injury, how to overcome a loss in a family, whatever it may be. Most people can't do that. But why? It's not because it's that person's fault. It's because, from a society standpoint, we don't get to teach that. We don't implement that at a young age, and so that's what we're doing with Limitless Minds, and that's one of our passion projects, obviously going into big corporations, great football teams, baseball teams, teams across the world, some of the greatest athletes, again, the greatest competitors in the world, but also really the ultimate goal is really to go into our education system starting in Washington maybe, going to all over the country and starting a new thing.

Rascoff:One of the things great leaders do is overcome adversity and get their teams or organizations to get up off the mat and do their best work when times look tough. You've overcome your share of adversity, personal adversity, but also professional adversity. I wasn't gonna talk about the Super Bowl loss unless you wanna talk about it, but I wanna know how you get your team to do their best work after some problem, whether it's a loss or an injury or anything.

Wilson: Well, that's a great question. I think that most people don't understand it. Most people don't understand the thought process of, like, how do you do that? How do you come back again? Well, if it's through success or obviously failure, and I always believe this: It goes back to consistency thought. Your goals and your thoughts and your ideas of who you are and what you wanna become shouldn't be this constant evolution of change and up and down this and I experienced this so this is now what's gonna happen here. The more that you can, one, be very, very clear – and we're all at different stages and ages of our life, and things definitely will happen that change circumstances and goals and all that, but what I mean is the same feeling that I had when we won the Super Bowl and I got to hold up the Lombardi Trophy in New York – great feeling – the same feeling that I had holding that trophy and realizing, looking at the full moon, thinking about my dad and everything else and all the things I've been through and all the people that told me no, I didn't hang onto it very long because I was already thinking about, OK, what's next to do? I need to make sure that I'm prepared for the next moment God gives me.

Fast-forward to next year, we get to go – amazing season, go all the way down to the one-yard line and it doesn't work out. As I'm walking off the field and I go into the locker room and everything else, the same thought comes into my head of what's next to do. And so the emotions and the thoughts don't change because I know that one moment doesn't define who I am and what I'm gonna be. It's a continual growth process of a company, of a group of people, it's a continual growth process of a relationship, it's a continual growth process of a human spirit, and I really believe that, that we all get to face different moments to build us who we're gonna be and who we wanna become. And I think that if you can have clarity in these moments – there are a bunch of moments that happen in our life. People always say, “How do you get ready for the big game?" It's not a big game unless you make it a big game. To me, it's just another great moment. It's just gonna be another great moment, and I'm looking for the next great moment 'cause I know the next great moment's gonna build me up for the next great moment.

Rascoff:How do you deal with self-doubt, though, in situations like that? Let's say you're matched against another team, you think you might be outmatched and might actually lose but you don't want to convey that to the team to shake their confidence. I mean, how do you – is that something you think about, or you always have such optimism you never think that's even possible and you suppress it?

Wilson: I was gonna say. Lose, that's not an option. On a serious note, it's not an option.

Rascoff: All right, good answer.

Wilson: But you know, I think a lot of that honestly is through the confidence of how you prepare. The one thing I fear in life – I don't fear death. The one thing I fear in life is simply not being prepared. It's the only thing I fear in life, is not being prepared. And so for me, I do everything I can to prepare because I know that gives me confidence. And I'll go with – you know, like I said, it's just gonna be another moment, so when the moment comes, it takes you where it goes and you trust it and you feel it and you learn from it and say what did I do really well here and what can I get better at, you know, in whatever that may be.

And so answering your question a little bit more specifically, and I know not everyone thinks that and maybe even in this room that like, well, that's not realistic for us. Well, I think a lot of the realistic situations of things that you can control in this room is one simple thing – your language. Your language controls what you think because if you say, ah, I can't do this or I can't be this, you know, like, think about it. If I told you all to slump down right now and tell yourself, and say these words out loud or say 'em in your head, “I'm not very good. It can't be me. Why me? Man, that happened again? Dang, another mistake." That's your language versus you telling yourself [you're]gonna be great today. I'm here. Today is my day. Today is our day. We're gonna be great. I can't wait for what's gonna happen. Whatever comes, we're gonna be ready for it. There's a big difference between your language, and it's just a glimpse of a moment. When you're at the free-throw line, what you're telling yourself is a big deal, you know, and when you're going into a game, stepping onto a field, the language that you use in a crucial moment, you know, whether you're selling a house to a person or if you're trying to get somebody to create a new app or whatever it may be or if you're trying to _____ your kids at times, you know, if you're trying to tell yourself you're a good parent, not a good parent, the language that you use is going to be the thing that either makes or breaks you. And the great ones have great language.

Rascoff:There's tons of research on this, right, the power of positivity, the power pose, about it becoming self-fulfilling and your own confidence propelling you to better performance.

Wilson:Well, one of the things that Trevor and I always say, and we would say at Limitless Minds, for example, is very simple. You know, I definitely believe in positivity. I'm a firm believer in positivity. I'm one of the most positive people I think you'll meet. But it's not that I don't believe in positivity. What I do believe in is I do believe that positivity does work, but what I do know that really does work is negativity. Negativity is proven that it works. So what's interesting is when I go into Seattle Children's Hospital – and this is mostly my observation here – but when I go to Seattle Children's Hospital, the families and the kids and the young ones that overcome typically, and every circumstance is different, obviously, but most of the time the ones that heal up quicker are honestly the ones that are simply just not negative. You know, sometimes the teams that do the best are the ones where the players, the leaders are simply not negative in tight moments. When you're down 16-0 in an NFC championship game with 2:30 to go, what's your language gonna be?

Rascoff:For example.

Wilson:And so what I believe, though, is yes, I think that positivity does work, and I firmly believe that, but what I do know is that negativity definitely does work. And what I do believe is that the reality is that I think the more that you can be neutral, this idea of neutral thinking is really crucial. You know what, like so, going back to the NFC championship game down 16-0, not much time to go, the truth is I could go around and say, “Guys, we're gonna be just OK." Guys are looking at me, all right, bro. Or it could be like, “Listen, fellas, we've got 2:30 left. What are we gonna do with it? Listen, the reality is," and I always go back to the truth, “The reality is we only need two touchdowns. That's all we need." And go to the truth of it, and that's the neutral thinking versus this being overly positive, you know. But what I do believe is that negative thinking definitely does work.

Rascoff:What impact does what outsiders say have on your mindset? Do you block out the externalities and focus on preparation and what you can control?

Wilson:Well, I believe this. The greater you're great, the more they're gonna hate. And that's just the truth.

Rascoff:The greater you're great, the more they're gonna hate.

Wilson: The greater you're great, the more they're gonna hate.

Rascoff: Taylor Swift said that, right?

Wilson: No. She didn't say that. But she's probably gonna say it now. Give me that credit, Taylor. I think that the reality of, you know, the more success you have and the more growth you have, the more people are interested in trying to find a way to – I won't say mess it up, but more so find a way to figure out the flaws in it, you know, and I think that's just the reality of life and business and everything else. And so to me, I think how you block out negativity and the critics and everything else is that – I think there's actually a famous quote actually about this. I'm not sure, but the reality is that – and this is pretty much true – there hasn't really been any statues built of a critic. And I think that to me, how I block it out during the season, for example, is, one, I do a very simple thing. I try not to watch ESPN. I'm not gonna read the paper and I'm not gonna – unless another game's on and it's Monday Night Football or something like that, that's the only time I'm turning that TV on and watching the game to learn something.

But I'm not just gonna sit there eating lunch or eating breakfast watching ESPN because it's two things. It'll trick you, right? Either they'll tell you that you suck or they'll tell you that, oh, this guy is amazing and blah, blah, blah, and he's gonna be this and that. He's gonna be MVP and blah, blah, blah. And then, you know, and then you start believing it. You start believing it, and the one thing that I believe is that you don't need somebody else to convince you of who you are and what you're going to be. I don't need somebody to convince me. I know who I am because I tell myself who I am, I believe who I am, and I create who I'm going to be by the work ethic and the thoughts and the things that I do on an everyday basis. You know, every movement is purposeful and there's a thought process to it.

And you know, I also think that to be great, you have to have great people around you to make it great. This is not just on me. I have great people around me. This is not just on you. I mean, you have great people around. The reality is that you have to surround yourself around great people and people that are gonna challenge you, people that are gonna encourage you and not discourage you, but challenge you, people that are creative. I love being around creative minds. You know, I have a company, West to East. It's my creative agency, and we basically helped start TraceMe out of there.

Rascoff:Tell people about TraceMe.

Wilson:Yeah, so TraceMe's pretty exciting.

Rascoff: 'Cause you have a startup. You're a startup founder.

Wilson:Yeah, I am. Yeah. So it's pretty exciting. We have some pretty cool people involved, and, you know, we have Jeff Bezos involved; we have Mike Mahan, who's CEO of Dick Clark Productions; we have Joe Tsai, the co-founder of Alibaba; we have Kenny Dichter; we have a bunch of other people, some other people from Seattle area obviously. Some pretty cool stuff, but I'll kinda tell you the background story.

So Ciara and I – you know, I'm in Seychelles, and I don't get nervous, right. I'm about to ask Ciara to marry me, I'm kinda nervous. First of all, I'm carrying this ring around from LA to Paris, from Paris to Dubai, Dubai to Seychelles. I'm in Seychelles, I'm like I'm carrying this thing, I'm carrying this briefcase around everywhere I'm going. She's wondering, like, she's like what are you doing with that briefcase? It's like an old legal briefcase like Dad used to take to the courtroom.

Rascoff:Just the ring in there or –

Wilson: No, there's some other things in there, but I kinda hid the ring in the under front pocket and it was just – bad idea, but I did it. So anyways, so you know, we were in Seychelles and I ask her to marry me and everything else and she said yes, and we kinda – we posted the same video and, you know, I got like 10 million views. I'm like, dang, that's pretty cool. I got 10 million views. That's a lotta views. Meanwhile she gets 20. I'm like, you know, same video, we posted at the same time. We said three, two, one, ding, you know, like how does she get 20 and I get 10? So anyways, I guess people like me have less.

So anyways, so fast-forward, you know, we actually – it's during the presidential debate and I'm wearing – it's Halloween and I'm wearing a President Obama mask, she's wearing a Hillary Clinton mask. I'm not sure if you guys have seen this video ever, but we're dancing to – we're dancing – I'm doing my President Obama, God bless America, God bless America. I'm doing my whole voice thing and everything else, and one of our friends is just shooting it just for fun. We ended up posting it 'cause we thought it was funny and 10 million views, 20 million views or whatever again and it was like, whoa, this is a lot. And I started scratching my head then and fast-forward, she's seven months pregnant and we're at a house in LA. And so we're looking at the house and I'm in the basement and she's upstairs in the kitchen, and when you're married to a singer entertainer, she's always singing and entertaining. And so – and I'm like – she's jammin' upstairs, and so I go upstairs and she's in the kitchen. She's got a huge belly, she's dancing around the house, and she's dancing to “I'm Every Woman" by Whitney Houston. And she's jumping from couch to couch and ____ in the video and everything else. Anyway, we have our film person shooting it and everything else, maybe 20 minutes shooting, right? So anyways, she posted it on Facebook. Twenty-six million people view within less than 48 hours, less than two days. And I'm like, golly, like 26 million people and really no monetization, no way to connect? Like, it's just crazy. How do you measure these views?

So rewinding, backtracking a little bit, we got married in Liverpool, and you know, Vogue magazine was calling E! News, all these different magazine people and everything else wanted to shoot the first picture and all this kinda stuff, and we decided, you know, we're gonna post it ourselves. So we post it and it goes everywhere. It goes all over the world pretty much, and you know, the next morning, we got up probably around 6:30, flew to London, an hour flight. Go have brunch around 10, leave brunch around noon. Coming out, paparazzi people, and we're going through and we're walking down Oxford Street, and there's, you know, the big red buses in London. So we're walking down Oxford Street and there's cars and buses flying by, and next thing I know, I see these two kids wearing Seattle Seahawks jerseys, and they come running across the street and they're like, Russell, Russell, Russell and Ciara, you know. So they come over and, like, can I get a picture, can I get a selfie with you? So we get a selfie or whatever.

So I search – you know, I always bring this little notebook with me and I'm always kinda writing, and I started writing this idea as we're flying back from London to Seattle. I started writing this idea that I believe that 30 percent of celebrities and my followers really do care, you know, from Richmond, Virginia, where I'm from to NC State fans, Wisconsin to Seattle Seahawk fans to NFL fans. They wake up saying, OK, what's going on in that person's world, when they're traveling, when they're moving, football's going on or whatever. The next 30 percent, in my thought process, was that – was very simple. Was that, you know, those people care – I call 'em momentary followers. They follow you in the moment. Just a big moment, big game or they like that song and they wanna follow you in that moment. They don't really care, right? The last 40 percent of followers, in my opinion, are the people that either accidentally click you or they just wanna talk you-know-what about you. So probably '49ers fans, unfortunately. I'm sure there's some in here. Where are you?

But anyways, so on a serious note, though, so I believe that Facebook, Instagram, Twitter, Snapchat, that's for the 100 percent, but TraceMe is really for the 30 percent. How do you give something? I think there's two things that people love. People love VIP experience, and the reality is they love money. But what they really love is they love winning. And so the thought process was very simple. There's 7.5 billion people in the world, and what I believe is that there's 7.5 billion people who are fans of something. So whether you're a fan of myself, whether you're a fan of Ciara, whether you're a fan of the Seattle Seahawks or if you're a fan of fashion, if you're a fan of cosmetics, if you're a fan of – whatever you're a fan of, that's what we want delivered to them. And if you're a fan of looking at houses, you know, how do you do something, how do you create something where fan engagement is actually – there's actually a scoreboard? And that's what we've been able to do, and being able to create has been an awesome process. It's been really, really cool.

And basically you think about fantasy football, what we've been creating is fantasy fan, and it's been a really cool experience. We have some really cool people sign up. We just signed up George Takei, and he just signed up with TraceMe. We have several other people that are gonna be pretty cool. Sounds like we may be signing one of the biggest cricket players in the world here, he's got tons of followers. So it's an exciting time.

Rascoff:Do CEOs qualify as celebrities?

Wilson: Yes. You qualify.

Rascoff:Is there another social media platform I get to manage now? So check out TraceMe to be a fan of Russell's and others.

Let's close with a discussion of Why Not You and your philanthropic efforts and civic engagement. I mean, I think you're perhaps as well-known for the things that you're doing off the field as what you're doing on the field – your involvement in Seattle Children's Hospital, your creation of Why Not You, so give a sense of the scope of your civic activities, and why is it so important to you?

Wilson: Well, I think that, you know, when much is given, much is required. And I've been blessed to be able to meet a lot of amazing kids, amazing people, because of the circumstances that God has given me and because of having big hands and being able to run around and throw a ball and win some football games. It gives me an opportunity to inspire people. And I think that – you know, it's funny, we went to China this year again, and when I went over there, it was cool because fans, you know, they kinda go crazy for you but the cool part is the athletes in particular, the young football players who wanna learn how to play football and everything else. It was funny because they're like, you know, we're a lot like you. And I'm like, what do you mean? And they're like, well you're not the biggest guy in the world. You know, they're – the culture, the people aren't as tall there, and so it was actually very interesting to see that, see how many great athletes they had there.

And I feel like the fortunate part for me is I think that people, for a glimpse of a moment, they – I think they can get a relatability because, in terms of young kids and young athletes, guys and girls, is that they're like, you know what, I'm not 6'8″, I'm not 6'10" so, you know, people look at me and go that's the quarterback of the Seattle Seahawks? Like oh, like I didn't expect that. So you're not that – the one comment I always get is you're not that big in person. I'm like, OK, I'm faster. I'm faster than you. But you know, so I've been fortunate, and I think that, for example, at Seattle Children's Hospital, in particular, you know, my mom was an ER nurse, my dad was always in hospitals because of his diabetes, and unfortunately he passed away because of it. And so I felt like there was a responsibility and a duty for me to go to places that I know what it feels like emotionally to go. And for me, that's always been something that's been important to me to be able to give one little glimpse of hope if I can do that.

And we always say at our camps, for example, you know, we get to coach thousands and thousands of kids every summer, football and everything else across the country, across the world now, and one of the cool things is that every time – I think about Nike. We were just at Nike this summer doing our camp there, and I bring all those coaches, about 100-and-some coaches there, and sit in the circle, and as we're standing there right before camp starts, I always tell them every time, I say, “Listen, the goal is very simple today. If we can change one kid's life today, mission's accomplished. Just have that simple focus. If you can affect one person in your life today, one person that you know, one person you may not know, then the mission's accomplished. You've done something worthy that can actually challenge and change somebody's circumstance." And that's where I think true gratification and true growth comes from is affecting culture and affecting people.

'Cause you all have stories. I'm sure I have a very similar story to somebody in this room that you may not even know. And to be able to dive in and to learn that person's story, to be able to care enough to know that person's story, what else are we here for? I'm not just here just to make a lot of money, I'm not just here just to win a lot of football games. That's all great, that's all good and everything else, and I highly recommend trying to do – be successful, but at the end of the day, you know, when I lay my head down at night, I just wanna know that I inspired somebody. And when you focus on that, that's when I think everything else grows. You can focus on your family, your kids, people you affect in your inner circle, but then expand that inner circle, expand that circumference of atmosphere that you affect, the people that you inspire, the people you may not even know you can inspire, that circle gets bigger and bigger and bigger. And now you've actually done something, so now when it's time to be successful, when it's time to do something new or to create something or whatever it may be, now people, man, like I'm rooting for that guy, I'm rooting for that girl, you know, and people can remember you.

Rascoff: It's great to see a public figure so focused on thinking about the positive impact that you have on other people. Thank you. I think that's – I think we should leave it at that, Russell. Thank you for being here. Thank you so much. Have a great season.

Wilson:Thank you, guys. Let's go. Go Hawks. Pleasure.

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From Metro Rails to Blended Wings: LA’s Transportation Era

🔦 Spotlight

Hello Los Angeles,

Move over Coachella, hello Stagecoach. With crowds headed east, LA might feel a little quieter this weekend, but beneath the surface, the city is busy making moves that could shape the future of travel.

Image Source: Metro

First up: a major milestone at LAX.

This June, the new LAX/Metro Transit Center Station will officially open, finally linking Metro's C and K Lines to a new ground hub near the airport.

It marks the first real rail connection to LAX in the airport’s history, a major step for a city that has long been synonymous with gridlock.

While the fully Automated People Mover system connecting the station to the terminals is still under construction and expected to open in 2026, the launch of the transit center is a critical piece of LA’s broader infrastructure upgrade ahead of the 2028 Olympics.

Even if most travelers will still rely on cars or rideshares for now, it is a sign that even the most car-centric corners of the city are starting to shift.

Image Source: JetZero

Meanwhile, in Long Beach, a local aerospace startup is aiming to transform air travel altogether and just got a major boost.

JetZero, a stealthy aviation company based in Long Beach, announced a new investment from United Airlines to advance its radical new aircraft design: the blended wing body.

Unlike traditional tube-and-wing planes, JetZero’s blended design integrates the wings and fuselage into a single structure, reducing aerodynamic drag and dramatically improving fuel efficiency.

United's investment is more than just financial support. It is a strategic bet on JetZero’s vision for cutting long-haul flight emissions in half, a critical goal as the aviation industry faces mounting pressure to decarbonize.

JetZero plans to have its first full-scale prototype flying by 2027, and if successful, it could set a new blueprint for the next generation of commercial aircraft.

For Los Angeles, it is another reminder that some of the boldest ideas shaping the future of mobility are being built right here in our own backyard.

Planes, trains, and a city learning to move a little differently. Just another week in LA.

🤝 Venture Deals

LA Companies

  • Durin, an El-Segundo startup aiming to automate drilling for critical minerals exploration, has secured $3.4M in a pre-seed funding round led by 8090 Industries. The company is developing a sensor-equipped drilling rig capable of drilling 300 meters deep, gathering data to build an automation model. The funding will support the development of this technology, with the goal of enabling unattended drill rigs within two to three years. - learn more
  • Altruist, a Los Angeles-based custodian and software platform for registered investment advisors (RIAs), raised $152M in a Series F round led by GIC, bringing its valuation to $1.9 billion. The platform streamlines account opening, trading, reporting, and billing for over 4,700 advisors. The new funding will be used to accelerate product development, expand the team, and scale enterprise capabilities. - learn more
  • Sesh, a superfan engagement platform that connects artists with fans through interactive experiences, exclusive content, and live events, has raised $7M in funding led by Miura Global. The funds will be used to expand platform capabilities, onboard more artists, and enhance technology for deeper insights and engagement opportunities. - learn more
  • Khloud, a new consumer brand founded by Khloé Kardashian, has raised $12M in an oversubscribed funding round with participation from Jessica Bixby, Serena Ventures, William Morris Endeavor (WME), and Shrug Capital. The Los Angeles-based company is debuting with a protein-rich popcorn made from whole-grain corn and its proprietary “Khloud Dust” seasoning, delivering 7 grams of protein per serving. The funds will be used to expand into additional snack categories and scale retail distribution, beginning with a Target launch on April 29. - learn more

LA Venture Funds

  • Anthos Capital co-led a $20M funding round for Theo, a New York-based crypto trading infrastructure startup. Theo enables retail investors to access institutional-grade trading strategies—such as high-frequency arbitrage and cross-chain funding rate optimization—through strategy-specific vaults, eliminating the need for technical expertise. The platform operates on a custom validator network that facilitates real-time execution across centralized and decentralized exchanges, enforcing margin requirements and system-wide overcollateralization. The funds will be used to expand Theo's validator infrastructure, integrate with additional financial platforms, and grow its user base. - learn more
  • Pinegrove Capital Partners participated in a $70M Series B funding round for Nourish, a New York-based startup offering AI-powered, insurance-covered virtual nutrition counseling. Nourish connects patients with registered dietitians to manage chronic conditions like obesity and diabetes, boasting a network of over 3,000 dietitians across all 50 states. The funds will be used to expand its provider network, enhance AI tools, and deepen partnerships with healthcare organizations. - learn more
  • Mantis VC participated in Chainguard's $356M Series D funding round. Based in Kirkland, Washington, Chainguard secures software supply chains by offering tools like secure containers, virtual machines, and libraries for open-source development. The funding will be used to expand product offerings, grow the go-to-market team, and support its expanding customer base. - learn more
  • Clocktower Technology Ventures participated in a $30M Series C funding round for Steadily, a landlord insurance provider based in Austin, Texas, and Overland Park, Kansas. Steadily offers tailored insurance solutions for rental property owners, serving policyholders across all 50 U.S. states. The funds will be used to expand operations, enhance technology, and grow the team, aiming to streamline the insurance process for landlords. - learn more
  • Blue Bear Capital participated in Ocient's recent $42.1M Series B extension, bringing the Chicago-based data analytics company's total funding to $159.4M. Ocient specializes in high-performance, energy-efficient analytics solutions for large-scale, complex data and AI workloads, leveraging its proprietary Compute Adjacent Storage Architecture® and Megalane™ technology. The new capital will be used to advance the development and delivery of energy-efficient solutions for costly, complex, and operationally burdensome data and AI workloads. - learn more
  • Group11 participated in Healthee's $50M Series B funding round, supporting the New York-based company's mission to simplify health benefits through AI. Healthee offers an AI-powered platform that helps employees and employers navigate complex healthcare systems, enhancing user experience, reducing costs, and improving care outcomes. The funds will be used to expand Healthee's product suite, scale go-to-market operations, and accelerate the development of its AI-powered tools. - learn more
  • Sum Ventures participated in Irrigreen's $19M Series A funding round. Headquartered in Edina, Minnesota, with operations in San Francisco, Irrigreen develops robotic irrigation systems that utilize digital mapping and AI to optimize water usage for residential lawns. The funds will be used to advance product development, expand manufacturing in the U.S., and enhance the company's smart lawn care solutions. - learn more
  • Ventek Ventures participated in Recce's $4M funding round. Based in San Francisco, Recce offers data-native code review tools designed to enhance data validation in AI and software development workflows. The funds will be used to advance Recce's open-source toolkit and launch its collaborative SaaS platform, Recce Cloud, aiming to streamline data validation processes across the software lifecycle. - learn more
  • B Capital led an $87M Series C funding round for Omnidian, a Seattle-based provider of performance assurance services for residential and commercial solar and energy storage systems. Omnidian offers comprehensive protection and performance plans, ensuring optimal operation and maintenance of clean energy assets. The funds will be used to scale core operations, expand into high-potential markets like Australia and Europe, and explore new product lines such as electric vehicle (EV) charging infrastructure and commercial energy storage solutions. - learn more
  • Overture VC participated in PHNX Materials' $2.5M seed funding round. Based in the U.S., PHNX Materials has developed a process to purify coal fly ash by removing impurities like sulfur and carbon, making it suitable for use in concrete production. This approach not only repurposes industrial waste but also reduces the carbon footprint of concrete by replacing a portion of cement. The funds will be used to scale PHNX's purification technology and expand its operations to meet the growing demand for sustainable construction materials. - learn more

LA Exits

  • Maza, a fintech startup catering to Spanish-speaking consumers in the U.S., has been acquired by Flex for $40M. Originally focused on helping immigrants open bank accounts and obtain ITINs, Maza shifted its services toward small business owners, such as landscapers and construction subcontractors. This pivot aligned with Flex's mission to provide comprehensive financial tools for business owners. Post-acquisition, Maza will rebrand as Flex Consumer, with its founders assuming executive roles within the combined company. The merger aims to accelerate their shared roadmap in delivering integrated financial solutions. - learn more
  • Moondust Management, a talent agency known for representing creators in travel, lifestyle, wellness, and purpose-driven content, has been acquired by Fixated, a digital entertainment platform. This acquisition aims to enhance Fixated's capabilities in content creation and brand partnerships by integrating Moondust's expertise and creator network. - learn more
  • ClaimShark, a provider of payment integrity solutions, has been acquired by Lyric, a leader in healthcare payment accuracy and integrity solutions. ClaimShark's innovative tools, including the Virtuoso command center and Replay audit platform, will be integrated into Lyric's AI-driven Lyric42 platform. This acquisition aims to enhance payment accuracy, transparency, and efficiency across the healthcare ecosystem by streamlining and simplifying healthcare transactions to eliminate waste. - learn more

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This Week in LA: Robotaxis, Reels & a $100K Challenge

🔦 Spotlight

Happy Friday, LA,

It’s Coachella Weekend 2, which means fewer cars on the road, easier restaurant reservations, and just enough quiet to hear the next wave of innovation humming through the city. This week, we’re watching more driverless cars roll in, Instagram remix your Reels feed, and a $100K climate challenge call for startups. Let’s get into it.

🚕 Zoox Is Bringing Its Robotaxis to LA

Image Source: Zoox

Amazon-owned Zoox just announced that its futuristic, steering wheel–less robotaxis are heading to Los Angeles. The company has begun mapping the city as it gears up to launch a fully autonomous ride-hailing service. These aren’t retrofitted Teslas; they’re bidirectional vehicles built specifically for autonomy, with no front, no back, and no driver seat.

It’s Zoox’s first major push beyond Northern California and Las Vegas, and it's a signal that LA is being positioned as a proving ground for next-gen transportation. As the city preps for the 2028 Olympics, Zoox is hoping to help LA reimagine what mobility looks like without a human behind the wheel.

👀 More on that here:Zoox’s LA Expansion

💬 Instagram’s New “Blend” Feature

Image Source: Instagram

Instagram just announced “Blend,” a new feature that creates a private Reels feed curated for you and a friend based on your shared interests. It’s like a personalized explore page, but just for two. Think Spotify Blend, but with more memes and fewer breakup ballads.

It’s currently in testing, but if rolled out broadly, Blend could change how creators build community and how content spreads in smaller, more intimate algorithmic circles.

🔥 LACI Launches the LA Resilient Rebuilding Cup

100 days after the Palisades and Eaton fires swept through parts of LA, the Los Angeles Cleantech Incubator (LACI) is launching a new initiative: the LA Resilient Rebuilding Cup. It’s a pitch competition aimed at finding startup solutions to help LA rebuild stronger and greener.

Up to $100,000 in prizes and piloting funds are up for grabs. Finalists will pitch live on July 10 in Downtown LA, and selected winners will get the opportunity to bring their technologies to fire-affected communities. Focus areas include fire detection, renewable energy, air quality, mental health tools, resilient construction, and more.

Startups have until May 30 to apply.
📍 Apply here


🤝 Venture Deals

LA Companies

  • Parallel Systems, a Los Angeles-based company developing autonomous battery-electric railcars, has raised $38M in a Series B funding round led by Anthos Capital, with participation from Riot Ventures and others. The funding will support the commercialization of its technology, including the launch of its first commercial pilot in Georgia. This pilot, approved by the Federal Railroad Administration, will test self-propelled intermodal flatcars over a 160-mile stretch, aiming to offer a more efficient and sustainable alternative to short-haul trucking. Parallel Systems plans to use the funds to scale production of its Generation 3 vehicles and expand operations in the U.S. and Australia. - learn more

LA Venture Funds

  • Bonfire Ventures led a $7.5M seed funding round for 1Fort, a New York-based startup that automates commercial insurance workflows for brokers using AI. Village Global and others participated in the round. 1Fort's platform streamlines the insurance process by automating tasks such as application completion, quote retrieval, and policy binding, helping brokers secure better coverage for clients more efficiently. The funds will be used to enhance the platform's AI capabilities, expand the team, and grow partnerships with carriers and brokers across the U.S. - learn more
  • Strong Ventures led an ₩800 million pre-Series A funding round for LunchLab, a Seoul-based B2B startup offering corporate lunch subscription services. LunchLab provides daily lunchbox deliveries and post-meal dish collection for companies, streamlining office meal logistics. The funds will be used to expand production capacity, enhance delivery operations across Seoul, and improve their proprietary ordering app. - learn more
  • CIV participated in Crux's recent $50M Series B funding round, supporting the company's mission to streamline financing for clean energy and manufacturing projects. Crux, based in New York, operates a capital markets platform that facilitates transactions such as transferable tax credits and debt financing, aiming to enhance liquidity and efficiency in the clean economy sector. The newly acquired funds will be utilized to expand Crux's network of market participants, enhance its software infrastructure, and scale its operations to meet the growing demand for clean energy financing solutions. - learn more
  • Finality Capital Partners participated in the $11M seed funding round for Optimum, a startup incubated at MIT and based in Cambridge, Massachusetts. Optimum is developing a decentralized memory layer for Web3, utilizing Random Linear Network Coding (RLNC) to enhance data storage and propagation across blockchain networks. The funds will be used to advance Optimum's technology and expand its team to address scalability challenges in decentralized systems. - learn more
  • TIME BioVentures participated in Phantom Neuro's recent $19M Series A funding round. Based in Austin, Texas, Phantom Neuro is developing a minimally invasive neural interface called Phantom X, designed to enable intuitive control of prosthetic limbs and robotic exoskeletons. The new funding will support the company's first human trials, preclinical testing, regulatory submissions, and expanded research and development for broader applications of its technology beyond prosthetic limbs. - learn more
  • Veridical Ventures participated in a $2M seed funding round for SlashExperts, a San Francisco-based B2B platform that connects prospective buyers with existing customers to facilitate authentic peer conversations. This approach aims to build trust and expedite sales processes. The funds will be used to enhance the platform's features, ensuring seamless and effective connections between buyers and users. - learn more
  • F4 Fund participated in Boby.ai's $1.25M seed funding round, supporting the Istanbul-based startup's mission to develop AI-powered mobile applications. Boby.ai, founded by Gökçe Nur Oğuz, Onur Olgun, and Berat Oğuz, focuses on creating user-friendly AI tools for end-users, such as their flagship app Mozart.ai, which enables users to generate personalized music using AI. The funding will be used to expand the team and develop new AI-based mobile products. - learn more
  • Riot Ventures and Impatient Ventures participated in Blue Water Autonomy's recent $14M seed funding round. Based in Boston, Massachusetts, Blue Water Autonomy is developing fully autonomous, unmanned ships designed to operate on the open ocean for extended periods. The company plans to use the funds to expand its engineering team, accelerate ship testing, and integrate various payloads onto its platform. - learn more
  • Aliavia Ventures led a $1M pre-seed funding round for InsightWise, an AI-powered platform based in Sydney, Australia, designed to streamline the consulting process by automating tasks such as proposal development and strategy creation. The funding will be used to enhance the platform's capabilities and support expansion into the U.S. market. - learn more

LA Exits

  • Pex, a leading provider of digital rights technology, has been acquired by Vobile, a global leader in digital content protection and transaction services. This acquisition enhances Vobile's services for the music industry and strengthens its position as a global solution provider for digital audio content. - learn more

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Rain's Latest Funding Fuels the Future of Financial Wellness

🔦 Spotlight

Happy Friday,

This week, the LA tech scene buzzed with news that Rain, a leader in financial wellness, hassecured $75 million in Series B equity funding, spearheaded by Prosus. This isn't just another funding round; it's a pivotal chapter in Rain's mission to transform how American workers interact with their earnings.

Since its inception, Rain has been at the forefront of innovation in financial technology, particularly with its earned wage access solutions. The concept was simple yet revolutionary: allow workers to access their earned wages instantly, mitigating financial stress and dependency on high-interest payday loans. This vision quickly gained traction, propelling Rain from a promising startup to a key player in the fintech space.

What makes this Series B funding particularly noteworthy is what it represents on a larger scale. It's not just an influx of capital but a strong endorsement of Rain's potential to expand even further. With previous rounds fueling their initial growth and strategic partnerships, such as their notablecollaboration with Marqeta to enhance payment technologies, Rain has steadily built a foundation not just for success but for significant impact.

As Rain secures this significant new funding, their initiative to reshape financial wellness is set to expand dramatically, showcasing the profound impact tech can have on everyday financial challenges.

Looking forward to seeing how their innovations will drive change in the financial landscape.

🤝 Venture Deals

LA Companies

  • Dosen, a Los Angeles-based HRtech startup founded by Ronan Wall, Victor Burke, and Cian McCarthy, has secured $2.3M in an oversubscribed pre-seed funding round led by Affinity Ventures. The company offers an AI-powered platform that aligns employee-led learning with business goals through personalized, gamified development programs. The funds will be used to scale the platform, enhance AI-driven personalized learning, and improve employee engagement and productivity. - learn more
  • Plug, a Santa Monica-based company operating an EV-exclusive wholesale online auction platform, has secured $6.7M in an oversubscribed seed funding round led by Floodgate, Autotech Ventures, and A*. The company has also launched Plug Trade Desk™, the first EV-focused service designed to help dealers confidently price, move, and monetize trade-ins. The newly acquired funds will be used to enhance Plug's technology and expand its services, aiming to support dealers in navigating the growing used EV market. - learn more
  • Gallatin AI, a defense tech startup, has raised $15M in seed funding led by 8VC to scale its AI-powered logistics platform, Navigator. The tool helps military logisticians predict, plan, and execute operations more efficiently in contested environments. Funds will be used to expand the team and deploy the platform across military services. - learn more
  • BLNG AI, a generative AI platform based in Los Angeles and Paris, raised $3M in seed funding led by Speedinvest to streamline jewelry design by turning sketches into photorealistic renderings and animations. The funding will support commercialization, team expansion in Europe and the U.S., and the launch of a subscription-based app for luxury brands and independent jewelers. - learn more
  • Amca, a newly launched aerospace company focused on modernizing the industrial supply chain, has raised $76M in funding from investors including Caffeinated Capital, Founders Fund, Lux Capital, Andreessen Horowitz, and others. The company plans to acquire specialized suppliers and develop new aerospace products, aiming to strengthen and future-proof the sector’s manufacturing and innovation capabilities. - learn more
  • Turbine Finance Corp., a Santa Monica, California-based data science-driven liquidity platform, has raised a total of $21.75M in equity funding, comprising a $13M Series A round co-led by Alpha Edison and TTV Capital, and a previously unannounced $8.75M seed round with participation from Fin Capital, B Capital, and Sozo Ventures. Additionally, the company secured up to a $100M warehouse facility from Silicon Valley Bank to provide credit facilities to venture investors. The combined funding of $121.75M will be used to deploy the warehouse line and expand Turbine's data science team. Turbine's platform enables private equity and venture firms to offer limited partners access to the value of their portfolio investments without reducing exposure, leveraging machine learning to expedite underwriting processes. - learn more
  • Gente Beauty, an innovative Brazilian body care brand, has received a lead investment from Webster Capital, a private equity firm specializing in consumer and healthcare sectors. This partnership aims to support Gente Beauty's growth and expansion in the beauty industry. - learn more
            LA Venture Funds
            • Alexandria Investment Partners participated in a $41M Series A round for Solu Therapeutics, a Boston-based biotech company developing targeted protein degradation therapies. The funding will advance its lead candidate, STX-0712, which recently entered a Phase 1 clinical trial for CMML and other advanced blood cancers. - learn more
            • Calibrate Ventures participated in SigIQ.ai's $9.5M seed funding round. SigIQ.ai, based in Berkeley, California, is an AI tutoring startup focused on providing personalized education through advanced AI models. The funds will be used to hire top talent, enhance their AI models, and scale their platforms to educational systems worldwide. - learn more
            • Rusheen Capital Management participated in Zero Industrial's $10M Series A funding round, aiming to accelerate the development of thermal energy storage solutions in North America. Zero Industrial focuses on deploying large-scale thermal energy storage projects to enhance energy efficiency and support decarbonization efforts. The funding will be used to expand their project pipeline and advance the commercialization of their technology. - learn more

            LA Exits

            • Bread Beauty Supply has been acquired by Cost of Doing Business (CODB), a holding company founded in 2024 by Topicals founder and CEO Olamide Olowe and president Sochi Mbadugha. The acquisition aims to expand Bread's retail presence in the U.S., starting with an increased footprint in Sephora stores. Founder Maeva Heim will continue as Chief Creative Officer, focusing on the brand's creative direction, while CODB will manage strategic operations. This move reflects CODB's commitment to supporting Black-owned businesses and fostering diversity in the beauty industry. - learn more

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