Insurtech Investor Martha Notaras on Making a Good Living from (Sometimes) Boring Companies

Minnie Ingersoll
Minnie Ingersoll is a partner at TenOneTen and host of the LA Venture podcast. Prior to TenOneTen, Minnie was the COO and co-founder of $100M+, an online marketplace for used cars. Minnie started her career as an early product manager at Google. Minnie studied Computer Science at Stanford and has an MBA from HBS. She recently moved back to L.A. after 20+ years in the Bay Area and is excited to be a part of the growing tech ecosystem of Southern California. In her space time, Minnie surfs baby waves and raises baby people.

The insurance business is having a moment as new technology and big data disrupt the space. Martha Notaras is placing her bets in fintech and insurtech companies.

Notaras is a managing partner at Brewer Lane and an investor in Lemonade, Ladder Life and similar companies that bring the insurance industry into the digital world. She joined this episode of the LA Venture podcast to talk about the future of insurance.

"Obviously, risk is a huge issue within insurance. And either you get it right or you don't, and it really has a lot to do with your ultimate profitability. And then there's infrastructure... some of it is incredibly boring. But you can make a really good living out of boring companies," said Notaras.

Her interest in insurance tech led her to Lemonade. She saw how the company embedded artificial intelligence into everything it does, speeding up the process for managing claims and saving customers and the business time and headaches.

"I think at one point, they had a world record for a three-second insurance claim, between the time that someone made the report and the money hit their bank," said Notaras.

Notaras' interest extends beyond home and auto and into cyber insurance as well. As ransomware attacks and hacks continue to make daily news, she sees a market for cybersecurity that impacts most startups. Notaras estimates that two-thirds of startups and SMEs still don't have adequate cyber insurance.

Want to hear more of L.A. Venture? Listen on Apple Podcasts, Stitcher, Spotify or wherever you get your podcasts.

dot.LA Engagement Intern Joshua Letona contributed to this post.

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‘Look at It as a No For Now’: Halogen Ventures’ Jesse Draper on How to Make It as a Woman VC

Yasmin Nouri

Yasmin is the host of the "Behind Her Empire" podcast, focused on highlighting self-made women leaders and entrepreneurs and how they tackle their career, money, family and life.

Each episode covers their unique hero's journey and what it really takes to build an empire with key lessons learned along the way. The goal of the series is to empower you to see what's possible & inspire you to create financial freedom in your own life.

As the founding partner of Halogen Ventures, Jesse Draper and her team are betting big on early-stage, female-founded companies with billion-dollar potential.

In this episode of the Behind Her Empire podcast, Draper discusses how she deals with rejection as a VC and how women can change their approach to hearing ‘no’.

"Don't look at a no as a bad thing. Look at it as a 'no for now’. Or maybe you're not talking to the right person. And also, you can turn it around," Draper said.

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NZXT Raises $103.5 Million to Help Users Game the Chip Shortage

Harrison Weber

Do you know something we should know about L.A. tech or venture capital? Reach out securely via Signal: +1 917 434 4978.

Harrison is dot.LA's senior finance reporter. They previously worked for Gizmodo, Fast Company, VentureBeat and Flipboard. Find them on Twitter: @harrisonweber. Send tips on L.A. deals to Pronouns: they/them.

As gamers struggle to get their hands on key components including graphics chips, a PC company that’s offering a workaround of sorts just raised $103.5 million, according to a recent regulatory filing.
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Workers at Activision Blizzard Studio Raven Software Walk Out, Protesting Layoffs

Samson Amore

Samson Amore is a reporter for dot.LA. He previously covered technology and entertainment for TheWrap and reported on the SoCal startup scene for the Los Angeles Business Journal. Samson is also a proud member of the Transgender Journalists Association. Send tips or pitches to and find him on Twitter at @Samsonamore. Pronouns: he/him

Embattled video game publisher Activision Blizzard is facing its third work stoppage in the last five months as employees at its subsidiary studio Raven Software walked out to protest layoffs of its quality assurance testers.

Employees have staged other walkouts in recent months to call attention to Activision’s handling of ongoing complaints of rampant gender inequality and sexual harassment within the company. This has happened in tandem with calls from employees and activist investors for CEO Bobby Kotick to resign over his handling of the ongoing scandal.

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