Behind Her Empire: Luminary CEO Cate Luzio On Steering a Startup Through the Pandemic

Yasmin Nouri

Yasmin is the host of the "Behind Her Empire" podcast, focused on highlighting self-made women leaders and entrepreneurs and how they tackle their career, money, family and life.

Each episode covers their unique hero's journey and what it really takes to build an empire with key lessons learned along the way. The goal of the series is to empower you to see what's possible & inspire you to create financial freedom in your own life.

Cate Luzio

On this week's episode of Behind Her Empire, hear from Cate Luzio, founder of Luminary, a membership-based career and personal growth platform and collaboration hub for female founders.


The daughter of two civil servants, Luzio said she picked up on the values that her father championed. She shared how her father encouraged her to pick herself up when she was down, and to remember she was ok.

"You have got to make your mark and, you know what, you are going to get pushed down a million times in your life," Luzio said. "The defining part is can you get back up and just keep going."

Luzio never saw herself going into banking, much less founding a company. At the start of her career, she worked for a small tech startup, where she had the opportunity to work on joint ventures in China. Shortly after, she decided to go back to school to get her masters, and then was recruited by a bank.

"I remember thinking, 'why are they even talking to me? I know nothing about this,' she said. "All I know is what I've been doing. And I love international and I now have a master's degree."

Luzio loved corporate work, especially the stability. As she began to form the idea of Luminary, she said she returned to her corporate experience to make a business plan for herself, tracking the path she wanted to take.

"Just like I said no one would ever think I was a banker, I would have said, 'I can't run it. I don't know how to run a company. I don't have ideas.' And then I did."

Now, she makes a point to work with corporate members at Luminary as part of her ongoing networking efforts. Networking, she said, has been a cornerstone to her career, both as a banker and as an entrepreneur.

On the rest of this episode, Luzio talks about her goals for Luminary, about supporting and being supported by other female founders, and the confidence she finds knowing she can return to corporate work if she ever is inclined. She also discussed at length the measures she took to make it through the pandemic at such an early-stage with her company.

Cate Luzio is the founder and CEO of Luminary, a resource and physical space for female founders to connect and support one another.

"If you don't know who to talk to, ask your boss 'Hey, boss, who should I meet? Who should I know? Who should I spend time with? Who should I shadow?' And they say 'no one', then you're in the wrong place... And then the last thing I would say is, do not keep your head down— keep your head up, be visible." — Cate Luzio

dot.LA Engagement Intern Colleen Tufts contributed to this post.

Want to hear more of the Behind Her Empire podcast? Subscribe on Stitcher, Apple Podcasts, Spotify, iHeart Radioor wherever you get your podcasts.

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Genies Wants To Help Creators Build ‘Avatar Ecosystems’

Christian Hetrick

Christian Hetrick is dot.LA's Entertainment Tech Reporter. He was formerly a business reporter for the Philadelphia Inquirer and reported on New Jersey politics for the Observer and the Press of Atlantic City.

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Christian Hetrick

Christian Hetrick is dot.LA's Entertainment Tech Reporter. He was formerly a business reporter for the Philadelphia Inquirer and reported on New Jersey politics for the Observer and the Press of Atlantic City.

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