PeaTos, the L.A.-based snack foods brand, wants to give Frito Lay a run for its money. On Tuesday, the company scored a $12.5 million Series B round led Post Holdings, Inc. to sell more protein and fiber-dense chips after a year of booming sales.

The bump comes just months after the company closed a $7 million Series A round led by Jackson Management Partners and Connetic Ventures. Although the company would not provide sales figures, it said since launching two years ago PeaTos has seen "massive growth" from its subscription services and loyalty program.

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