groupon

groupon

The magic number is 2.2.

That's the threshold for how many times a customer must patronize a business before beginning to feel a sense of loyalty. So says Surkus founder and chief executive Stephen George, whose L.A.-based company launched in 2014 to help companies expand their marketing and build loyal customers. Surkus is now rolling out a new product geared toward "hyperlocal" businesses with fewer than 20 locations.

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